By India Blooms News Service Jan 09, 2023
Bangalore: Automobile major Toyota Kirloskar Motor (TKM) on Monday announced the opening of bookings for its iconic lifestyle utility vehicle - The Hilux.
Needless to mention, since its launch in early 2022, the Hilux has received overwhelming customer response, appreciated for its great styling, and driving comfort.
Owing to Hiluxs high demand and various factors impacting the supply, the bookings for legendary Hilux was temporarily halted.
However, with todays announcement, the order taking for the much-celebrated global legend have commenced at the dealer outlets as well as on-line bookings are accepted.
Globally, the Hilux sales have surpassed 20 million units winning hearts of many discerning customers from over 180 countries.
Through more than five decades and eight generations, the Toyota Hilux has created extraordinary experiences and an unbreakable bond with those who desire awesome drives, whether they are on business or with their families.
Hiluxs global reputation as a powerful performer is attributed to its rigid Innovative Multi-purpose Vehicle (IMV) platform. It is the same platform (body-on frame chassis construction) that underpins the Fortuner which has been a runaway success in India and across many countries.
Toyota Hilux is aimed to fulfil the needs of customers seeking an awesome lifestyle utility vehicle that is best suited, not only for off-roading adventure drives on tough terrains, but also for everyday city use. Furthermore, this versatile machine, is perfectly suited for multiple purpose usages that can cater to new emerging business customers be it campervan, farming, defense, mining, construction, rescue van, etc.
Commenting on the announcement, Atul Sood, Vice President of Sales and Strategic Marketing Toyota Kirloskar Motor, said, It gives us immense pleasure to announce that we have begun the bookings for Hilux an iconic vehicle which has been accepted by generations world over. Our desire is to excite our customers with lifetime experiences to fulfil their aspiring needs by providing greater mobility choices. We are confident that the globally celebrated Hilux will continue to set new standards of unmatched toughness awesomeness in India market to suit varied lifestyle utility requirements be it personal or business.